Our Process

A clear process from brief to post-launch review.

Our four-phase process keeps design, cost, technical requirements and production aligned from the start.

01
Phase 01

Product Development / Product Creation

Define the opportunity.

Briefs, trend direction, range gaps, product concepts, cost direction and sample planning.

Key steps
  • Brief & opportunity framing
  • Concept & sketch development
  • Material direction
  • Costing direction
  • Sample development & sign-off
02
Phase 02

Pre-Production / Order Confirmed

Prepare for production.

Specifications, testing, packaging, approvals, customer systems and production readiness.

Key steps
  • Final specification pack
  • Testing & compliance readiness
  • Audit, FSC and compliance document review
  • Packaging & label artwork
  • Customer system uploads
  • Pre-production approval
03
Phase 03

Production & Delivery

Manage production and delivery.

Production coordination, QC follow-up, inspection support, shipping updates and delivery control.

Key steps
  • Production programme management
  • In-line QC reviews
  • Inspection coordination
  • Shipping & logistics updates
  • Delivery into customer DC
04
Phase 04

Post-Delivery Review / Post-Launch & Performance

Review, learn and improve.

Returns, customer feedback, quality issues, corrective actions and future range improvement.

Key steps
  • Sell-through review
  • Returns & quality analysis
  • Corrective action planning
  • Quarterly compliance review and CAP follow-up
  • Range refresh & evolution
  • Knowledge into next season

Plan the next range with a clearer process.