Our Process

A clear process from brief to post-launch review.

Our four-phase process keeps design, cost, technical requirements and production aligned from the start.

01
Phase 01

Product Development / Product Creation

Define the opportunity.

Briefs, trend direction, range gaps, product concepts, cost direction and sample planning.

Key steps
  • —Brief & opportunity framing
  • —Concept & sketch development
  • —Material direction
  • —Costing direction
  • —Sample development & sign-off
02
Phase 02

Pre-Production / Order Confirmed

Prepare for production.

Specifications, testing, packaging, approvals, customer systems and production readiness.

Key steps
  • —Final specification pack
  • —Testing & compliance readiness
  • —Audit, FSC and compliance document review
  • —Packaging & label artwork
  • —Customer system uploads
  • —Pre-production approval
03
Phase 03

Production & Delivery

Manage production and delivery.

Production coordination, QC follow-up, inspection support, shipping updates and delivery control.

Key steps
  • —Production programme management
  • —In-line QC reviews
  • —Inspection coordination
  • —Shipping & logistics updates
  • —Delivery into customer DC
04
Phase 04

Post-Delivery Review / Post-Launch & Performance

Review, learn and improve.

Returns, customer feedback, quality issues, corrective actions and future range improvement.

Key steps
  • —Sell-through review
  • —Returns & quality analysis
  • —Corrective action planning
  • —Quarterly compliance review and CAP follow-up
  • —Range refresh & evolution
  • —Knowledge into next season

Plan the next range with a clearer process.